Burton and South Derbyshire College inspire the next generation.
Context
Commissioned to transform unused wall space into an inspirational wall graphic for the Public Service programme.
The aim was to motivate students by clearly showing progression routes and future opportunities.
Accessibility & Design Approach
Designed a ladder-style infographic to clearly represent progression pathways
Strong visual hierarchy to guide reading order from entry routes to outcomes
Clear typography and spacing for distance viewing
Simple, structured layout to reduce cognitive load
Alumni success stories integrated to make outcomes relatable and achievable
Outcome
An engaging, easy-to-understand wall graphic that helps students visualise their future pathways, turning blank space into a motivational learning tool.
Why This Matters
By prioritising clarity, structure, and hierarchy, the design supports inclusive communication in a physical learning environment — demonstrating accessible graphic design beyond screens.
Accessibility & Design Approach
Consistent layout structure used across all banners for recognition and clarity
BSDC logo retained in a fixed position to reinforce brand consistency
Clear hierarchy to support quick scanning in busy environments
Strong, legible typography designed for distance viewing
Real-life imagery used to bring the college experience to life
Contact details presented clearly and consistently across all versions
Outcome
A refreshed set of banners that feel modern, engaging, and easy to understand, supporting recruitment activity while remaining clear and accessible in fast-paced, public event spaces.
Why This Matters
By prioritising consistency, hierarchy, and legibility, the banners support inclusive communication in real-world environments — demonstrating accessible graphic design beyond digital platforms.
Updating Promotional banners to appeal to Generation Z.
Promotional banners · Education marketing
Context
Commissioned to update existing promotional banners to better appeal to Generation Z learners and parents, for use at open days, careers events, and guidance fairs.
The banners needed to be attention-grabbing, clear, and multi-purpose across different event settings.